Each year Choice Hotels invests a portion of marketing funds, which are combined with funds from Co-op participating hotels to increase revenue and brand awareness at the regional, state and local level through targeted marketing campaigns. These campaigns use online digital marketing channels to gain the greatest return and provide trackability to the program.
Yes. All revenue attributed to the Co-op marketing program is tracked and reported on ChoiceCentral. If you don’t receive revenue equal to or above your enrollment fee, you will receive a full refund, or the next year is FREE (either option).
Currently, over 4,200 Choice brand hotels across the U.S. participate in the Co-op Marketing program, including more than 43 percent of Rodeway Inn properties.
Co-op members can view reservations and gross revenue associated with their investment each month on ChoiceCentral.com> > QuickLinks> Property Info Manager>Reports> Co-op Online Banner Report.
Co-op Annual Fees are $1 per room, per month.
Complete the enrollment form on ChoiceCentral.com or contact your Area Director.